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Initially, JMG Security Systems engaged our team to build a new website, but as discussion expanded into other ways we could strengthen their brand image, it was decided that we would also develop a refreshed brandmark identity.
JMG provides security solutions to larger commercial clients, including Angels Stadium and the Honda Center, where their logo gets exposure as part of the company’s sponsorship role. Our design goal was to create a bold, solid mark that both supported the idea of strong security and allowed for easy recognizability in a variety of media, such as banner signage and LED billboards. Also, because JMG emphasizes exceptional service, we developed a tagline that linked service to the security deliverable.
Client: JMG Security Systems, Fountain Valley, California
Services: Brandmark design, tagline development, website design and development, copywriting, vehicle wrap design